2011-07-11

W7: Vocab blog

Exporting (n)
Export (v)
The meaning : The term export is derived from the conceptual meaning as to ship the goods and services out of the port of a country. The seller of such goods and services is referred to as an "exporter" who is based in the country of export whereas the overseas based buyer is referred to as an "importer". In International Trade, "exports" refers to selling goods and services produced in home country to other markets.Any good or commodity, transported from one country to another country in a legitimate fashion, typically for use in trade. Export goods or services are provided to foreign consumers by domestic producers



Q1:The products mentioned in the video that foreign companies usually export to Thailand : Cosmetic, medicare product, Gn,and Honda
The sentence of exporting : USA is exporting cosmetic to Europe


Freight /freɪt/
The meaning: goods, but not passengers, that are carried from one place to another, by ship, aircraft, train or truck, or the system of transporting these goods.
Freight forwarder  
The meaning: is a person or company that organizes shipments for individuals or other companies and may also act as a carrier.A forwarderis often not active as a carrier and acts only as an agent, in other words as a third-party (non-asset-based) logistics provider that dispatches shipments via asset-based carriers and that books or otherwise arranges space for these shipments. Carrier types include ships, airplanes, trucks, and railroads.Freight forwarders typically arrange cargo movement to an international destination.  

Q2: Why is freight forwarder important for a company exporting products to other countries? Answer:Because when they have to open the market in each country. These agents are familiar with the import rules and regulations of foreign countries, the export regulations of the U.S. government, the methods of shipping, and the documents related to foreign trade. THen the fright forwarder important for a company exporting product.
Importing (n)
Import (v)
The meaning; it is to buy or bring in products from another country.
Do you agree that the products mentioned in the video are what Thailand usually imports from foreign companies? What else is Thailand also known for importing? 
Answer; I do agree with the question above. Thailand imports the new technology from USA for example, the machines for factory.
The sentence of importing:  Gasoline in Thailand is importing from  another country.

Learning Curve 
curve /kɜːv/  

For the business context:  learning curve is a graphical representation of the changing rate of learning (in the average person) for a given activity or tool. Typically, the increase in retention of information is sharpest after the initial attempts, and then gradually evens out, meaning that less and less new information is retained after each repetition.
 
For non-business context: it is the curve that show the development of knowledge or ability of somebody.


Licensing  (n) /ˈlaɪ.sənt s/
The meaning: The granting of permission to use intellectual property rights, such as trademarks, patents, or technology under defined conditions.
The sentence of licensing : Disney's company have licensing to produce and sell product about doll or clothes.
The synonym of licensing : authorization, certificate



2011-07-04

We6: Vocabulary blog

SWOT Analysis
1. The SWOT is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. 
2. The SWOT stand for;
  • Strengths: characteristics of the business or team that give it an advantage over others in the industry.
  • Weaknesses: are characteristics that place the firm at a disadvantage relative to others.
  • Opportunities: external chances to make greater sales or profits in the environment.
  • Threats: external elements in the environment that could cause trouble for the business.
 3.  The 2 objectives my competitors about my games's shop.
       - Giving a good service ; service by smiling, willing, and happy to service.
       - Using new game's machines and new high technology of game's machine.
4. SWOT pictures



Expertise
1. Expertise  (n)  /ˌek.spɜːˈtiːz/
2. Expertise means a high level of knowledge or skill. 
Synonym; professional, experience.
3. i.e. i have no expertise for running business.
Strategic Planning
1. Strategic planning is organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people.
     2. The relationship between SWOT and Strategic planning; they also use the strategies/methods to manage, consider and plan what the business will be in the future or how business can be successful and how compete to the competitors (find the unique). 3. the strategic planning process
    All strategic planning deals with at least one of three key questions:
    1. "What do we do?"
    2. "For whom do we do it?"
    3. "How do we excel?"
      Strategic Positioning 
    1. Strategic positioning is the positioning of an organization (unit) in the future, while taking into account the changing environment, plus the systematic realization of that positioning. The strategic positioning of an organization includes the devising of the desired future position of the organization on the basis of present and foreseeable developments, and the making of plans to realize that positioning.
     2. Watch the video: Export Marketing Bootcamp -Positioning - Building a Strong Position http://www.youtube.com/watch?v=Yhzm5Fo6soU   
    (1) Why does a small business owner need to take into account strategic positioning? (Hint: Think about why not care strategic positioning?)  Answer; Because if a small business owner does not has accounting, the strategic positioning of business will be stop, and we will not know how much money that we use for investing and we will not know profit and loss in our business.    
    (2) As a small business owner, what should you consider when finding a position in the market? Answer; as a small business owner, i will consider with; Geography, Product/Service offering, Customer/Target audience, and Added- value/ Differentiation (a unique)  
     (3)  After you find a position in the market, how can you know whether it is a strong position or not? Answer;      
                     1. Own-able; can we do it?      
                        2. Believable; will market believe we can do it?      
                        3. Compelling; to the market, does they care?    
                        4. Different; is it unique? 
    Scarcity (n)  /ˈskeə.sɪ.ti/ 
    1. Scarcity; when something is not easy to find or get. 
    2. Scarce (adj.); it is not easy to find or get. 
    3. i.e.: Scarcity; a scarcity of Toyota's supplies are very weak because there are many supplies in many countries. It will not make Toyota company to be scarce because the price of a car is cheap, standard quality and make many profitable more than other competitors. 
    4. Synonym of scarecity and scarce; infrequent,lack, limited, barely
    5. Antonym of scarcity and scarce; perfect, sufficiency, abundant